Senior Product Marketing Manager
Nous répondons généralement sous une semaine
The team is growing and is looking for its future Senior Product Marketing Manager 👋
A Product Marketer’s mission at Batch is to analyze and shape market perceptions. It’s a deeply collaborative role that involves a lot of cross-functional work, a highly strategic mindset, the ability to devise effective market & audience research methodologies and the ability to make sense and summarize large volumes of data points.
Missions :
- Create/update Market & Audience research methodologies in coordination with our Revenue and Product teams.
- Contribute to our strategic marketing playbook and create relevant go-to-market strategies and messaging for specific customer segments.
- Become an expert in the Customer Engagement Platform asset class starting with our own platform (with the help of the Product team), while creating/updating side-by-side tracking for our most direct competitors.
- Create key sales collateral and run his/her first internal Sales & CSM Enablement workshops.
- Spearhead important new resource initiatives at the crossing of Product marketing, Content marketing and Sales & CSM Enablement.
- Produce strategic marketing briefing to fuel high-impact content marketing initiatives.
- Run post-won/lost opportunities interviews to grok customers and their pains.
- Take the stage during key marketing events.
- Work cross-functionally with the Sales team (pre-sales meetings, RFPs).
- Work cross-functionally with the Product team (product discovery call, releases plans).
- Update key elements of our website which we aim to use as the source of truth for all GTM ressources.
The Senior Product Marketing Manager will participate in the day-to-day operations of our marketing function and contribute to defining or refining some of the processes that make our team effective.
He/she will work cross-functionally with a lot of other teams such as Sales, Customer Success, Sales Engineering, Product and Revenue Ops.
The Senior Product Marketing Manager will work closely with Simon, Antoine (co-founders of Batch), Brieuc, Clément (Revenue Ops), Pierre Tâm-Anh, Aurélie, Thomas (Marketing), Marie, Delphine (Design), and Mickael, Claire, Elisa (Product).
Experience :
- 5-7 years of relevant experience with 1-2 years in a similar role at a B2B SaaS company.
- Experience selling to the enterprise with similar sales motion (3-12 months sales cycles, RFPs, CAC40/Fortune500 international accounts, multi-stakeholders processes: C-suite, Business operatives, Technical teams)
- Experience with public speaking and crafting high-impact presentations.
- Experience owning messaging, positioning and shaping marketing strategies.
- Experience executing marketing plans.
- Knowledge of the MarTech space.
- Full professional proficiency in French and English (oral/written).
- Bonus points if you’ve worked the job of our core personas in the past and know what it is first-hand (e.g: having worked as a CRM Manager yourself and/or having worked very closely to a CMO at a large B2C organization).
Location & benefits :
- Well-decorated central offices in Paris (75003)
- Access to company-wide stock option plan (BSPCE)
- Flexible remote work policy
- Collective annual incentive bonus (« prime d’intéressement »)
- Vacation bonus (« prime de vacances »)
- Three weeks of Work From Anywhere each year (« Digital Nomad »)
- Wellbeing (Teale), Ticket Restaurants (Swile), Culture & Sport (Leeto)
- Choose your own devices.
Hiring process :
- First contact call with Simon, our CEO (30 to 45 minutes)
- Interview with our Sales team (≈ 45 minutes)
- Interview with our Product team (≈ 45 minutes)
- Case study and debrief (≈ 45 minutes)
- Cultural fit meeting with 2 Batchers
Pour en savoir plus sur les avantages chez Batch, rendez-vous sur cette page !
À propos de Batch
La genèse du projet de Batch remonte aux débuts du mobile : avant Batch, les fondateurs avaient créé AppGratis, une des plus grandes applications mobile au monde, mais dé-référencée par Apple en 2013. La team avait vécu ce traumatisme de plein fouet avec l’obligation de passer de 100 à moins de 10 personnes en quelques mois, avant de se relancer l’année d’après.
Cette histoire atypique, très fréquemment relayée par les médias et incarnée par l’équipe de Batch, c’est ce qui a permis de forger une culture unique centrée sur les valeurs de collaboration, d’excellence & de ténacité.
Senior Product Marketing Manager
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